Tracking everything
Too many events, no insight.
Expert topic
Get help with Product analytics from someone who’s done it.
Choose the events that explain customer value instead of collecting every possible click. Get help with product analytics, shaped by your business model, customers and chosen goal.
How an operator helps
Where analytics quietly mislead.
Dashboards can be full and still say nothing. An operator helps you track what drives decisions.
Vanity metrics
Numbers that only go up.
Broken data
Events are missing or wrong.
No one acts on it
Dashboards nobody opens.
What your operator works through with you
Define the key metric
What they look at
What signals real value.
What they push back on
Picking what is easy to count.
You leave with
One key metric.
Map the journey
What they look at
Steps from sign-up to value.
What they push back on
Tracking pages, not progress.
You leave with
A simple funnel.
Check data quality
What they look at
Events and definitions.
What they push back on
Trusting broken numbers.
You leave with
A clean core set.
Build a review habit
What they look at
Who looks, when and why.
What they push back on
Data without decisions.
You leave with
A weekly review.
1:1 expert helpA second opinion.
A second opinion.
On your actual problem.
Bring your notes and customer signals. An operator challenges the evidence, not just the idea.
Get 1:1 adviceDefine the action that represents real customer value.
Check event definitions before trusting a chart.
Compare behaviour by segment and customer age.
Turn a metric change into a testable question.
How a call works
Get matched.
Book. Leave with a plan.
01
Get matched
AI MatchingFinding the right experience…96%Nia Mensah
Retention strategy
91%Luca Romano
Customer activation
87%Tom Brennan
Onboarding design
02
Book a time
Pick a time€0 · first call free
Amara Okafor
Pricing strategy · 30 min
Tue 23 Sep
10:00
Tue 23 Sep
15:30
Wed 24 Sep
09:00
Wed 24 Sep
17:00
Shown in your timezone
Book this time03
Summary & takeaways
Call summarySession · 30 minutes
Idea validation & customer discovery
Key takeaways
Buyers solve this today with spreadsheets and extra hours.
Three of four would pay to cut onboarding to one day.
The pilot offer needs a defined start date, not a demo.
Action points
Draft the paid pilot offer
Interview two more buyers
Saved to your company brain and Roadmap.
Calls happen live in the platform
Meet live. Leave with the decision.
No links out. The recording and summary save themselves.
Live, one to one 00:00
Greg · Product
You speaking
“Is this segment worth building for?”
30 minutes Summary saved to your AI coach
When to call an operator
Three moments a call
pays for itself.
Your AI coach handles the day to day. Bring in an operator when the decision matters and the evidence is thin.
01
Two dashboards disagree on active users.
Define the action that represents real customer value.
02
A funnel drops without a clear explanation.
Check event definitions before trusting a chart.
03
The team tracks activity but not customer value.
Compare behaviour by segment and customer age.
Questions, answered
Before you
take the next step.
Product analytics
Membership & Everyday Founders
Everyday Founders membership
The support stays.
Even when the question changes.
Your AI coach, goal-led playbooks and unlimited 1:1 operator advice in one membership. From your first customer questions to revenue, a repeatable business and readiness to raise.
No equityRemote firstYour pace
Choose your billing term
Special launch priceSatisfaction guarantee. Full refund within 14 days if not satisfied.